Then and Now, the 1980–89 Lincoln Town Car Was a Sleeper Success Story

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Making a product that speaks to a highly specific, laser-focused target audience is both admirable and appealing, even when times demand the most aggressive of changes. The Malaise Era forced us into smaller vehicles with more fuel-efficient engines and lower emissions, but a few manufacturers stumbled in the transition, opening the door for others.

Cadillac was one of those caught between its evolving products and buyers that couldn’t stomach the pivot—the…

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