Mercedes-Benz’s message for Tesla: ‘We want to be most desirable electric vehicle luxury brand’

  • Home
  • Luxury Cars
  • Mercedes-Benz’s message for Tesla: ‘We want to be most desirable electric vehicle luxury brand’

German automaker Mercedes-Benz has seen its share of the U.S. luxury market slip as customers traded in their V8 sedans and sport utility vehicles for Teslas. Now, the company is following in Tesla’s footsteps by building out its own charging network, accelerating its electrified fleet and adding Level 3 autonomous driving technology to its vehicles.

Mercedes’ goal is simple: Become the “most desirable electric vehicle luxury brand,” according to Dimitris Psillakis, president and…

Continue reading this news update.

Comments are closed