Mercedes-Benz Targets Luxury Buyers With All-Electric (EV) Push in Malaysia

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Luxury-car maker Mercedes-Benz Group AG is targeting Malaysia as one of the markets where it will have an all-electric lineup by 2030, after becoming the first carmaker to launch a domestically assembled electric vehicle in the country earlier this year.

Sales of electric Mercedes in Malaysia have surged 200% this year — albeit off a low base — outpacing global growth of around 120% in the first half. EVs already make up 30% the company’s lineup in Malaysia lineup, and…

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