How does electric motorsport attract a bigger audience?

Electric

EV sales are on the rise, EV race series too – how do you win over sceptics to make it big?

Sales of electric road cars continue to grow at an incredible rate. In July 2023, one new electric car was sold every sixty seconds in the UK. News arrives daily of yet another new electric MonsterSUV capable of 0-60mph in minus five seconds. Everyone and their dog is going fully electric by 2030.

And against this backdrop of…

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